It looks like it’s attracting casual gamers who want to play, but don’t care about reviewing? This means the game sold something like 300k+ copies, but it only had 2,238 Steam reviews at the time. The game’s doing even better than we thought: it’s still difficult to estimate sales via reviews or CCUs, and we were surprised when Tom said “the game just passed $4M in gross sales”. How did this happen? Well, with the help of a Reddit ‘postmortem’ post from Pine Studio’s Tom, we can make a bunch of extra commentary on its road to success, as follows: And with 3,100 CCUs right this second, it’s clearly becoming a bit of a sleeper hit - we’ve been paying attention to it.
#Escape simulator geforce now plus#
That was #41 out of all games released that month on our Plus charts - not bad, and a 0.30 ‘Hype to Reality’ score, double the median.īut fast forward two and a half months, and the game is now averaging 260 Steam reviews per week, which is #17 out of all titles released on Steam in October 2021 (!) That’s a major jump-up in rank. It had 332 Steam reviews in its first week on sale. So, when Pine Studio’s first-person co-op escape room game Escape Simulator launched in October, it looked, well, medium popular to us. Escape Simulator - why is it a (semi)-surprise hit? Imagine if we all still marketed via infomercials? ( Devolver’s E3 press conferences are probably the closest concept nowadays. Semi-offtopic: musing on the weird viral ways that content gets discovered nowadays, I just discovered this bonkers 30-minute Philips CD-i TV infomercial from the early ‘90s. It’s a borderline giant newsletter this time out, so bear with us - we’ll take you through a cornucopia of relevant content.
As you ease back into work, welcome to Wednesday’s newsletter, my friends in video game discovery.
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